Hey NetFlix users, has anyone else received a movie called Lantana without knowing how it got onto your rental queue? I just received it, and my mother said it's on her queue, and neither of us can remember what it is or why we'd be interested. It's probably nothing-- maybe we both heard something about it a long time ago, put it in the queue and completely forgot about it. But what's particularly peculiar is that not only do I not remember putting it on the queue, but I do remember very recently reviewing my queue and moving more desirable items to the top, so I should have noticed a strange movie near the top of my queue if it was there before.
If Lantana is showing up on queues without user consent, something weird is going on at NetFlix. It doesn't seem like the kind of movie that would be part of a (nasty, evil, probably illegal) marketing campaign, so it might just be a technical glitch. And even with two incidents, it still seems plausible that we just queued it and forgot it...
That's the real question, isn't it? "Why?" The "how" is just scenery for the suckers. Oswald, Ruby, Cuba, Mafia... It keeps people guessing like a parlor game, but it prevents them from asking the most important question: Why? Why was Lantana added to your rental queue? Who benefitted? Who has the power to cover it up?