Occasional BrainLog reader and friend Paul had noticed bn.com had stopped resolving to Barnes & Noble's web site one day. After a little checking, it seemed the domain name's registration had expired. Being the publicity-hungry good samaritan that he is, he paid the bill, and received confirmation from Network Solutions that the payment went through. (Paul knew full well that he would not receive entitlement to the name as a result of this action; it merely paid the bill to B&N's account.) A few hours later, the domain name was restored to working order. The Industry Standard picked up the story. The story isn't over until the bricks-'n'-clicks e-tailer responds, of course. Will Paul get his money back? Will Barnes & Noble thank him for his efforts? Will we ever learn what really happened on that fateful day? Stay tuned!
December 21, 2000